Facebook Marketing Summit Europe – Presenting Companies

AdaptlyAdaptly provide technology and services for brands across multiple advertising platforms and are one of only several companies to be recognised by Facebook and Twitter with strategic API partner status.
AdictizAdictiz is a French company created in 2009 by Charles Christory which develops and publishes social games on mobile and on the web. With successful brands such as “Space Dog”, “Stupid Pigeon” or “Laboratz”, which attract nearly 3.5 million monthly active players, Adictiz is recognized as an expert in mobile and social gaming.Located in EuraTechnologies, Lille cluster dedicated to new technologies, Adictiz has also created the entity Adictiz Studio specialized in creating social games tailored for brands. Adictiz Studio is part of the Facebook PMD (Preferred Marketing Developer) and has worked with more than 400 brands.
AdjustA mobile app tracking and analytics company based in Berlin and San Francisco, adjust provides app businesses with a comprehensive business intelligence platform. As an official Facebook Mobile Measurement Partner, adjust is integrated with over 200 other major networks worldwide. With the broadest network and market coverage, adjust ensures that marketers and publishers know exactly how their app is performing anywhere in the world. adjust is also the only mobile analytics company to meet stringent EU privacy compliance standards. Clients include some of the world’s largest brands in Asia, the EU and the Americas, such as Baidu, Deutsche Telekom, Universal Music and Viacom. adjust delivers app analytics to the world’s largest advertising and media agencies including Vivaki, Publicis and GroupM.
For more information visit www.adeven.com, follow @adevenCom
AdrollAdRoll is the global leader in retargeting, with over 15,000 active advertisers worldwide. The company’s innovative and easy-to-use marketing platform enables brands of all sizes to create personalized ad campaigns based on their own website data, ensuring maximum return on online advertising spend. With a 97 percent customer retention rate, AdRoll provides unmatched transparency and reach across the largest display inventory sources, including Google AdX, Twitter and Facebook.
The company is backed by leading investors such as Foundation Capital, Institutional Venture Partners, Northgate Capital, GlenMede, Accel Partners, Merus Capital and Peter Thiel. For more information, please visit www.adroll.com.
AhainGroupFor companies, brands and organisations that require greater returns from their investment in social and digital channels. Ahain Group’s comprehensive experience and in-depth expertise specialises in the development of business-effective solutions to create greater, short and long-term value.
AppsflyerAppsFlyer is a leading mobile app tracking and campaign analytics platform that allows app developers, brands and agencies to manage, measure and optimize their entire mobile customer acquisition. AppsFlyer is a Facebook Preferred Mobile Measurement Partner allowing developers to launch Facebook mobile app install ads campaigns and measure lifetime value and exact ROI. AppsFlyer clients include: SEGA, Alawar, Foursquare, Baidu and Mail.ru
ChangoChango is a programmatic advertising platform that connects marketers with their exact target audience in real time across Display, Social, Mobile, & Video. Chango’s platform has been designed and built over 5 years for the new era of real-time “programmatic” advertising. We deploy people, data and algorithms to precisely identify your audience and then efficiently buy ad inventory across Display, Mobile, FBX, Twitter and Video.
ConversocialConversocial is Social Customer Service software built for scale. The cloud-based platform combines intelligent prioritization with team management and real-time analysis, to enable team companies to quickly and efficiently engage in conversation with their customers. Customers including Hertz, Tesco, Marks & Spencer, River Island, Barclaycard and more have managed over 300 million customer conversations through Conversocial’s intuitive platform.
Customers turn to Facebook as a major customer service channel.
Social media is changing the way we complain. Companies and organisations are using Conversocial’s Software-as-a-Service platform to manage the flow of customer service enquiries and discussions on Facebook. Contact centers in the near future will require hundreds of social agents, making it the most important service channel after the phone.
EngageSciencesEngageSciences is software as a service platform that helps brands conduct digital marketing that is focused around people, not at them. Essentially the platform powers three things:
1. How to engage with people across digital channels
2. How to learn about them and their social graph
3. How to use what they say to drive conversionsBrands are able to put the voices of their fans at the heart of their digital marketing across multiple channels and to every device, increasing advocacy and improving conversions.With regional HQ offices in New York City, London and Sydney, the EngageSciences client list includes Microsoft, Spotify, Arsenal, MasterCard, Virgin Mobile, Domino’s, Nokia and Yahoo!
FaceliftToday, over 1.3 billion people worldwide are using Facebook – the majority of them 14x per day across multiple devices. However, when FACELIFT was founded in February 2011, companies had been hesitant to use Facebook as a new marketing channel. Nevertheless, FACELIFT believed in the huge potential of Facebook for marketeers and specialized right from the beginning in high-end-technology for more effective marketing on and through Facebook. Looking backward, the decision was the right one! Today, FACELIFT employs over 80 people, serves over 600 clients in several markets and is growing quickly.At the core of FACELIFT’s product offering is the FanActivator™ Platform, a all-in-one-enterprise-platform for highly automated performance-marketing on Facebook. The platform offers brands and agencies a fully comprehensive and worldwide unique feature-set for professional Facebook marketing. FACELIFT is a multiple “Facebook Preferred Marketing Developer” and the market leader in Europe.To accelerate future growth, FACELIFT has closed it’s first round of external financing in March 2014. This “Series A Investment” enables FACELIFT to invest over USD 15 Million in expanding it’s leading position in Europe and the Middle East as well as fast forwarding product development.
Gigya’s Connected Consumer Management Suite enables the world’s largest brands, including Pepsi, Verizon and ABC to understand and connect more closely with today’s mobile and socially connected consumers. Our technology helps businesses access, consolidate and manage permission-based identity and behavior data, while providing deep customer insights that turn data into action.
Through products like Social Login, Registration-as-a-Service, Social Plugins and Gamification, Gigya provides clients with the rich data, intelligence, and tools needed to reach consumers with the right messages, on the right platforms at the right time. Gigya drives user acquisition and engagement for 700 enterprises and reaches 1.5 billion unique users per month, ensuring that today’s businesses stay relevant in the age of the connected consumer.
HearsayChris has a background in Product Management and as the first employee to join the founders at Hearsay Social he has led a number of key teams across Product, Customer Success & Sales. Prior to Hearsay Social Chris worked in Product Management at Intuit.  Chris now leads our European activities, supporting both global and European customers as they establish and scale social business
IgnitionOneIgnitionOne® is a global leader in cloud-based digital marketing technology providing a world-class proprietary platform and expert services to improve digital marketing performance. IgnitionOne’s integrated Digital Marketing SuiteSM (DMS) empowers marketers to centralise, manage and optimise digital media across Search, Display, Social and Mobile, and understand cross channel attribution, while helping to optimise conversions on a marketer’s website through Marketing Automation. At the core of the DMS is the proprietary Engagement Scoring Algorithm which determines the value of a user in order to automate the delivery of the right message, at the right time, at the right cost, to a marketer’s users on and off their website.
IgnitionOne currently scores over 300 million users monthly in 55 countries and powers more than £18 billion in revenue each year for leading brands, including General Motors, Centre Parcs, UNICEF UK, IHG and Fiat, as well as advertising agencies such as 360i, GroupM and iProspect.
For more information, please visit http://www.ignitionone.com, follow the company on Twitter @ignitionone or visit the blog at http://www.digitalmarketingsuite.com.
KenshooKenshoo is a global software company that engineers cloud-based digital marketing solutions and predictive media optimization technology. Brands, agencies and developers use Kenshoo Search, Kenshoo Social, Kenshoo Local, Kenshoo SmartPath, and Kenshoo Halogen to direct more than $200 billion in annualized online client sales revenue through the platform. Kenshoo is the only Facebook strategic Preferred Marketing Developer and Mobile Measurement partner with native API solutions for ads across Facebook, FBX, Twitter, Google, Yahoo, Yahoo Japan, Bing, Baidu and CityGrid. Kenshoo powers campaigns in more than 190 countries for nearly half of the Fortune 50 and all 10 top global ad agency networks. Kenshoo clients include CareerBuilder, Expedia, Facebook, KAYAK, Havas Media, iREP, John Lewis, Resolution Media, Sears, Starcom MediaVest Group, Tesco, Travelocity, Walgreens, and Zappos. Kenshoo has 22 international locations and is backed by Sequoia Capital, Arts Alliance, Tenaya Capital, and Bain Capital Ventures.
kochavaKochava offers a unique approach in the mobile app attribution ecosystem. Their holistic approach to attribution, visualization, and optimization gives advertisers the ability to understand their UA activities in rich context. Kochava removes the guess work of mobile campaign performance, providing a single pane of glass to visualize your campaign from initial launch, through conversion, optimization and LTV reporting. They license the platform on a transactional basis or monthly subscription and are a preferred Facebook partner with the highest standards of uptime, data integrity and privacy. Learn how companies like Disney and MachineZone use Kochava to optimize their campaigns and drive LTV.
KomfoKomfo helps customers do effective and scalable social media marketing in one unified suite. Komfo’s user friendly suite holds tools for listening, creating, distributing, engaging and measuring activities across Facebook, Twitter, YouTube, G+, Instagram and Linkedin. Komfo’s social media marketing suite is currently used by more than 400 enterprise clients in Europe.
MarinSoftwareMarin Software is a publicly traded company that provides advertisers and digital marketing agencies a web-based management platform to manage revenue acquisition through online advertising campaigns. Headquartered in San Francisco, with offices worldwide, Marin’s technology powers marketing campaigns for over 1,500 customers managing more than $6 billion of annualized ad spend in more than 160 countries.
MediaInjectionSocial media is just a modest part of the total marketing mix, but when integrated & centralized it becomes the driver seat for brands to create successful campaigns in their marketing mix. Media like tv, radio, print and display tend to be static and limited in terms of behavioral insights. Social media really drills down to individual interests, behavior and even individual consumer value. We want to create a platform that offers tools to convert this knowledge to ready to use marketing products. To create the right content, with the best message, in the most successful campaign for the right audience.Media Injection (Amsterdam, The Netherlands) is currently used in over 30 countries, with 24/7 global support. Media Injection was founded early 2010 with just one goal: manage all social media data and use this data to boost marketing campaigns. One platform for publishing content, getting analytics, using social CRM, sending out social advertising, analyze again and get back to social. We are a proud to be Europe’s market leader in social media enterprise systems with offices in Amsterdam and Düsseldorf.
nanigansNanigans was founded in 2010 as an early Facebook Ads API developer and was recently designated by Facebook a Strategic Preferred Marketing Developer (sPMD). They work with more than 250 brands world-wide on their mobile and social media marketing strategies, and is reputedly the biggest spender on Facebook at well over 250 million USD per year.
PageKarma_BlackMeasure, Compare & Optimize the Karma of your Facebook Page
Page Karma can explain how brands, media, politics, people, agencies and others interact with their fans on Facebook. The tool allows you to understand the different aspects of your page performance, compare your efforts with your real competitors, and learn from competition. It offers a precious source of insights leading to concrete actions that will positively and significantly impact your social marketing efforts on Facebook. On the first of June the V2 of Page Karma will be released improving all of the existing modules, KPI’s significantly and bringing 2 additional new modules: Post Tracker and Ambassadors. We believe the Ambassadors module represents a major leap forward in terms of how brands measure their engagement breadth.
PropelAdPropelAd is an ad-tech tool that helps eCommerce merchants grow their businesses through Facebook advertising. They help merchants create on demand product level adverts and use data to make them hyper targeted – showing the right product to the right person. PropelAd also track results from click to checkout so it can report on actual sales generated.
RocketFuelRocket Fuel delivers a leading programmatic media-buying platform at big data scale and employs over 600 people in 20 offices worldwide including New York, London, Paris, Madrid, Milan, Stockholm, Spain, Italy, Sweden and Hamburg.
theTradeDeskThe Trade Desk powers the most sophisticated buyers in advertising technology. Founded by the pioneers of real-time bidding, The Trade Desk has become the fastest growing demand-side platform in the industry by offering agencies, aggregators, and their advertisers best-in-class technology to manage display, social, and video advertising campaigns.
The Trade Desk empowers buyers at the campaign level with the most expressive bid capabilities in market, full-funnel attribution, and detailed reporting that illustrates the consumer journey from initial impression to conversion. By maintaining a pure buy-side focus, The Trade Desk delivers on branding and performance for clients worldwide.
Headquartered in Ventura, Calif., The Trade Desk has offices across the United States, Europe, and Asia.
TriggitRetargeting has become a meaningful part of the marketing mix, and demands increasingly more budget as advertisers aim to reduce media waste and increase bottom-line revenue from their online advertising efforts. As the leader in dynamic product retargeting across the web, Triggit helps direct response advertisers apply their 1st party data to drive dynamic retargeting across the major RTB exchanges, including FBX, Google, Pubmatic, and Rubicon. Triggit was one of the first alpha partners to bring RTB to the Facebook Exchange, and has a dedicated FBX platform with proven results from clients across six continents.
SocialBakersSocialbakers (Prague, Czech Republic) is an enterprise social media analytics platform which enables brands to measure, compare, and contrast the success of their social media campaigns with competitive intelligence. Since 2009 Socialbakers has innovated enabling companies to measure and maximize the effectiveness of their social marketing campaigns across all major social networks.Socialbakers is the only analytics platform that provides truly global industry benchmarks together with extensive local categorization of brands social properties. Socialbakers has been a Facebook Preferred Marketing Developer since 2011.
 StitcherStitcherAds is a suite of Facebook performance marketing tools designed for smart online retailers.StitcherAds (Dublin, Ireland) is a trading name of Betapond. Betapond was founded in 2009 to provide marketers with the most advanced ways of using the Facebook platform to recruit and engage new customers. With offices in the UK and Ireland, Stictherads works with many of the world’s best known and most dynamic brands and organisations and they bring that experience to their online retail customers.